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The Australian National University
Marketing & Communications
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Publications



Visual Identity Guide

An updated Visual Identity Guide providing clear guidelines on the appearance of the University's external materials (publications, websites etc), including usage of the ANU logo, is available. This will assist us in protecting our corporate identity and to work consistently in the way we represent ANU. The Visual Identity Guide is available for ANU staff members to download here. If you are an external supplier or otherwise have difficulties accessing the download page, please contact the Publications Coordinator at publications@anu.edu.au for futher information.

ANU Logo

The ANU logo must be used in all new publications and promotional material.

Any usage of the logo must be approved by the Director of the Marketing and Communications (MAC) Division. Publication proofs can be emailed to the Publications Unit. Please ensure sufficient time is allocated in your production schedule for modifications. The Visual Identity Guide details use of the logo. If you require a copy of the logo, please send your request to publications@anu.edu.au 

Website

The University's website templates are available for use and the redesign will ensure consistency with the overall corporate image. To obtain the new ANU templates contact the DOI HelpDeskCorporate Information Services (CIS) can also provide advice on which type of template would best suit your IT environment and will also supply technical documentation for these templates.

We ask that you show us your completed website before it is migrated to production. Please email us at webstyle@anu.edu.au to arrange for a review.

Any queries related to the look of the website can be directed to webstyle@anu.edu.au and any queries relating to how to use the templates should be directed to DOI.Helpdesk@anu.edu.au

The Website Style Guide (PDF Document, 2Mb) is available to use.

Advertising

All ANU advertising is coordinated through MAC. Advertisements placed through us take advantage of substantial discounts. If you would like to place an advertisement of any kind (other than recruitment) please contact advertising@anu.edu.au

Media

The Media Liason office can assist you with your media requirements. It develops forward plans for the University media, so advance warning of any newsworthy items from your area is appreciated. You can contact the Media Liason Officer at media@anu.edu.au

All media releases on ANU letterhead must be approved by the media office.

Approval

To ensure we present a consistent image of ANU, all external promotional materials or events — publications, posters, websites, brochures, media releases, advertising, flyers etc — must be approved by the Director of MAC (as per University Delegations), prior to production(publications@anu.edu.au). The MAC team is available to advise and provide resources to support you. Please email mac@anu.edu.au for more information.

Communications

The Vice-Chancellor and the Director of MAC regularly inform Deans and Directors on Marketing issues and MAC has established a marketing committee (with representatives from all academic organisational units) to open up more lines of communication and inform ANU staff of any changes. To join the committee or provide feedback please send an email to mac@anu.edu.au