Publications

Freqently Asked Questions (FAQs)

What does the ANU Publications Unit do?

ANU Publications supports the aims of the Marketing and Communications Division (MAC). Its main functions include the production of corporate level publications ( ANU Reporter, OnCampus, Profile Brochure, Research Review, Annual Report etc) as directed by the Director, Marketing and Communications, responsibility for corporate level webpages (ANU Homepage, Discover ANU etc), development and distribution of style guides and day-to-day approvals and advice on ANU look and feel.

What is corporate level work?

Corporate level work is generally work that is ANU-wide and commissioned by the Executive or by the MAC Division. Advertising and media is also corporate level. See FAQs on advertising and media.

Can the ANU Publications Unit do work for me?

The ANU Publications Unit undertakes work as directed by the Director, MAC. The unit’s main function is to do corporate level work. It cannot undertake work for University areas as a priority, unless directed to do so.

What do I have to get approval from the Marketing & Communications Division on?

Any usage of the logo and all marketing and promotional materials must be approved by the Director of MAC. Publication proofs can be emailed to the Publications Unit. Please ensure sufficient time is allocated in your production schedule for modifications. The Corporate Style Guide details use of the logo. If you require a copy of the logo, please send your request to Publications@anu.edu.au.

Where should I use the ANU logo?

The ANU logo must be used on the front cover of all publications and promotional material. Standard-sized logos for particular sized publications are recommended in the Style Guide.

Can I use my area's logo?

Secondary logos (ie any logo other than the ANU logo) are not permitted. A business case needs to be presented and approved by the Director of MAC and the Vice-Chancellor if any secondary logo is to be considered.

How do I write a business case?

If you wish to submit a business case to have a secondary logo approved for use with the ANU logo, please send a letter to the Director, MAC with the following:

the secondary logo
length of time secondary logo has been in existence
specific target audience
research or substantial proof that the logo has a greater presence with the target audience than the ANU identity.

Is there a Style Guide?

A current Style Guide is available (on request) providing clear guidelines on the basic appearance of the University's external materials (publications, websites etc), including usage of the new logo and the corporate font. This will assist us in protecting our corporate identity and to work consistently in the way we represent the ANU. Please contact the Publications Coordinator, at publications@anu.edu.au for further information.

Can I use our in-house designers?

Yes. Any designer that has been briefed on the Style Guide and approval processes can do work for you. Whilst designers are briefed on aspects of the Style Guide and approvals process, it is the primary responsibility of areas to seek approvals as outlined in the ANU delegations.

Is there a preferred suppliers list for graphic designers?

We do not have preferred suppliers. For a list of graphic design firms that have been briefed on the style guide and approval processes, see the service providers list on the MAC website.

Where do I get the ANU logo?

Logos are available from publications@anu.edu.au. Logos are generally issued in EPS format that includes the required exclusion zone around the logo (see Style Guide). When requesting a logo, please provide information on the type of logo required, colour/greyscale, positive/reversed type, print or web etc.

What can I do with sponsor logos?

Sponsor logos may be used, however they must not compete with the ANU logo or style.

What can I do with partner logos?

Depending on the degree of involvement of the partner, partner logos and design of promotional materials may require a complete redesign or only a mention, much like a sponsor. Please contact the Publications Coordinator, at publications@anu.edu.au for further information.

How do I update my area's website?

The University's website templates are available for use and the redesign will ensure consistency on all ANU webpages with the overall corporate image. To obtain the new ANU templates contact the DOI HelpDesk. Corporate Information Services (CIS) can also provide advice on which type of template would best suit your IT environment and will also supply technical documentation for these templates.

We ask that you show us your completed website before it is migrated to production. Email to publications@anu.edu.au

Any queries related to the look of the website can be directed to webstyle@anu.edu.au and any queries relating to how to use the templates should be directed to DOI.Helpdesk@anu.edu.au.

What colour will my area's web template be?

Only Faculties have coloured templates. All other ANU areas use the standard blue template. Areas may customise the text area of their sites.

Is there a web style guide?

Click on the link to download the Website Style Guide (PDF Document, 727Kb).

What if the website is not entirely ANU?

For websites that have a partner or sponsor, are hosted by the ANU ie has "anu.edu.au" in the address, and contain ANU content, the external organisation's logo may be used in the text area.

For websites that are hosted by the ANU, but do not contain ANU content, an acknowledgement of ANU contribution should be in the footer eg "This site is hosted by The Australian National University"

Where an ANU website is hosted externally ie does not have "anu.edu.au" in the address, the ANU logo only is to be used on the pages.

Does my area have to use the ANU web templates?

Yes. All areas should update their sites into templates.

What is the corporate font?

The corporate font is Adobe Rotis Semi Sans. It should be used for all marketing materials and must be used when producing materials for an external audience.

Where do I get the corporate font?

Single-machine licences for either Mac or PC are available for $30. Send your contact details, computer ID and charge code to publications@anu.edu.au. MAC will pass your details on to DoI who will download the font to your machine.