5. Marketing and Communications

Policies and frameworks

5.1

Determine and authorise the release of policies relating to the use of University name, crest and logo

VC

New

5.2

Determine policy relating to all aspects of University marketing, promotion, advertising and other electronic and print material and media production (excluding scholarly work externally published)

VC

New

5.3

Authorised to establish standards and protocols for all aspects of University marketing including promotion, advertising, print and electronic materials and media production and to enforce compliance. Excludes scholarly work externally published. (See also 15.13)

Director MAC, VC

New

2001 04911 Use of the University Name and Insignia policy

University Art Collection

NT

5.4

Sign contracts relating to loans and exchanges to/from the University Art Collection

Director MAC, VC

New

Use of name, crest, logo

5.5

Approve use of University name, logo and crest in accordance with policy

Director MAC, VC

1446/1998 6.3

Convocation

5.6

Maintain Convocation Roll

Alumni Relations Manager, Director MAC, VC

1446/1998 6.2

Media

5.7

Authorise the issue of official University media releases

Media Manager, Director MAC, VC

New

Publishing and advertising (hard copy and electronic)

5.8

Approve content of all material published in hard copy or electronically:

New

a

Material relating to and issuing from budget unit, including content of website of budget unit or area of responsibility

Publications Manager, Head of Budget Unit

b

Material relating to and issuing from portfolio, including content of website of portfolio or area of responsibility

PVC, PVCR, PVCE, DVC

c

All University material

DPPR, VC

5.9

Approve marketing and design strategy, standard, layout, graphic design, format, medium of all material issuing from the University

Marketing Manager, Director MAC, VC

New